References and Resources
We hope you find these references and resources from Explaining Research useful and share them with your colleagues. We appreciate any corrections or suggestions for additional resources, which you can send via the contact form.
For your convenience, here is an MS Word file containing all the references and resources.
To access the references and resources for each chapter, click on the links below.
Introduction: Explaining your research is a professional necessity
- Understand your audiences
- Plan your research communication strategy
- Give compelling talks
- Develop informative visuals
- Create effective poster presentations
- Write clear research explanations
- Build a quality Web site
- Forge your research communications strategy
- The essential news release
- Craft releases that tell your research story
- Target releases to key audiences
- Produce effective research photography
- Produce informative research videos
- Organize dynamic multimedia presentations
- Create e-newsletters, wikis, blogs, podcasts, social networks, and Webinars
- Write popular articles, op eds, and essays
- Author popular books
- Become a public educator
- Persuade administrators, donors, and legislators
- Parse publicity’s pros and cons
- Understand journalists
- Meet journalists’ needs
- Prepare for media interviews
- Make the interview work for you
- Protect yourself from communication traps
- Manage media relations at scientific meetings
- Should you be a public scientist?
